This year’s London Fashion Week is over and we would like to share some behind-the-scenes pictures with you which were taken by our Canon equipment in London. The fashion week in London is a great example of how creative and innovative people can be when it comes to designing clothes.
Professional photography is not as easy as it seems, especially when you have a large group of models on a catwalk with only one chance to capture the perfect moment. Sure, there are hundreds of cameras in place and photographers all around the venue, but it does not mean anything if you don't know when to capture the perfect image.
Image!
Just like the fashion industry, photography has changed a lot over the years. Nowadays, it's not just about taking a photo of an outfit or model on the catwalk. Photographers must now use creative techniques to make their photos stand out from others. And that's what we did during London Fashion Week 2019!
Our photographers used professional Canon equipment during the fashion week in London to capture all these moments of glamour and creativity on camera.
The Canon equipment used at the London Fashion Week included the following:-
- Canon EOS 5DsR DSLR Camera
- Canon EF 24-105mm f/4L IS USM Standard Zoom Lens
- Canon EF 70-200mm f/2.8L IS II USM Professional Telephoto Zoom Lens